As Mittera grows, we love being able to show you new ways to tell your story. Recently, we shared an overview of our new services. In the coming weeks, look for more posts about ways to give your printed piece that special touch! Today, we’re showcasing a special enhancement called liquid metal, “just like old-fashioned engraving”.
Liquid metal is almost 100% opaque, allowing it to cover areas of high-density ink and different color paper including black. Clients often comment that they’ve never before been able to print on black stock and get the results to look this good. When overprinted with another ink, millions of brilliant metallic colors can be created to give both offset and coated surfaces a shimmering appearance. In addition, liquid metal is an inline application, which allows for perfect registration.
Compared to other metallic enhancements liquid metal has several advantages. It can be used in heavy coverage solids avoiding the potential for the dull gloss gassing effect that can occur with foil stamping. This enhancement also creates a more brilliant effect then when using pantone metallic silver. It doesn’t lose its luster like pantone silver when coating with UV or aqueous. Liquid metal may cost more than metallic inks, but it is significantly less than foil stamping–another added bonus.
In our production plants, we’ve perfected the process of utilizing liquid metal and continue to expand our offering. Currently, liquid metal is predominantly silver based. In the near future, we will be adding liquid gold to our palette of brilliant metallic hues.
Our team of experts will work with you to add metallic enhancements that highlight and accentuate your designs–making them both one-of-a-kind and memorable. Contact us today and let us help you excite your customers with the brilliant effects of liquid metal.