The Art of Proofreading

The Art of Proofreading

The dictionary defines proofreading as reading and correcting mistakes in a written or printed piece of writing. When proofing you must focus on each word, its spelling and any punctuation marks needed. Sounds easy doesn’t it? What about email etiquette?  To be a good...
InDesign Tips and Tricks

InDesign Tips and Tricks

If the Olympics had an event in InDesign, MITTERA would bring home the gold It’s one of the primary tools used by our designers to bring all the nifty ideas in their imaginations to life. From weekly ads, magazines, promotional mailers and digital publications — they...
Something to Leave Behind

Something to Leave Behind

Great design can open doors to a unique blend of potential clients. However, if those clients aren’t able to figure out who you are, what you can offer and how to contact your company, a great design is reduced to an inspiration rather than a new piece of branding...
Crafting Creative Copy

Crafting Creative Copy

Copywriting is one of the most essential elements of effective marketing. It is the art of strategically delivering words in a way that compels your audience to action. But it’s not as simple as putting words on a page. Below are seven (7) tricks for creating...